We present a step-by-step action plan and detailed calculations on how to open a fitness club for beginners.
♦ Capital investments – 3,000,000 rubles
♦ Payback – 2−3 years
Unbridled drinking, all-night parties, wasting your life in, holding a discount card for a regular customer at McDonald's - all this went out of fashion a long time ago. Today, something completely different is very popular: proper nutrition, a healthy lifestyle, and taking care of your figure.
What kind of healthy lifestyle can there be without going to the gym?
Sports clubs, no matter how many there are in one city, are never empty. In this regard, entrepreneurs often think how to open a fitness club and how much money is needed to implement this project from scratch.
If you also have your sights set on opening a training room to make money from it, then you probably have a lot of questions. You will find the answers to them in this article.
Advantages of opening a fitness club
If you are in doubt whether or not you need to open a gym for sports training, then perhaps indicating the advantages of this type of business will help you make the right decision.
Opening your own fitness club is profitable because:
- There will always be a category of people who cannot imagine their life without sports.
Even in times of crisis, they will visit fitness clubs, saving on something else, so you will not be left without clients. - This type of business is quite profitable; you can earn good money every month if you think through your strategy in advance.
- The owner of a fitness club can easily create competitive advantages to attract as many clients as possible.
- In any city there are quite a lot of well-qualified trainers who are looking for work, so you can easily staff your fitness club.
- Having a gym, you yourself will be able to train there to keep your body in good shape and will not have to pay for it.
- This type of business today is incredibly promising and the emerging trend will only increase over time, so open a fitness club while there are still unoccupied niches.
- Being the owner of a fitness club is prestigious; it is a very noble business.
Disadvantages of opening a fitness club
There are indeed plenty of advantages to this type of business, but you should never forget about the existing disadvantages of owning a sports club.
There are few of them, but knowing the weaknesses of this business will allow you to make an informed decision:
- This market is quite saturated.
In each city, depending on its size, there are dozens of fitness clubs.
It is quite difficult to find an unoccupied niche and a way to stand out among competitors, although it is quite possible. - You need to understand that building such a business from scratch is not easy; you will have to take care of many details.
- Opening a fitness club is not a business for low-income people, since the required start-up capital to launch a project is in the millions.
We will tell you exactly how much money is needed to open a club later. - In order for the initial investment in a fitness club to pay off, you will have to work successfully for at least two years.
3 ways to open a fitness club
Before you start launching a startup, you need to study the theoretical side of the issue. 
There is not one, but three ways to open a fitness club. All you have to do is choose the one that suits you:
1. Gym opened as a franchise.
That is, you open a fitness club using an already promoted brand. This is one of the most profitable and easiest ways to become a business owner.
Advantages.
- you will be able to work under an already promoted sign that people trust;
- you receive assistance in finding premises, purchasing equipment, maintaining accounting, registering an enterprise, you can consult on how best to equip a fitness club and organize its work;
- banks are much more willing to give loans for a gym that is purchased through a franchise than for one that is opened from scratch.
Flaws.
Perhaps the main disadvantage of a fitness club purchased through a franchise is how much it costs.
If we are talking about such popular brands as Tonus Club, Gold’s Gym and others, then the amount may be inaccessible even for wealthy entrepreneurs.
Another reason why businessmen do not want to get involved with a franchise is that they will have to constantly match the level of the acquired brand, which can be very expensive.
2. Fitness club, equipped from scratch.
This is the most popular way for businessmen to own a gym. Although it also has both its advantages and disadvantages.
Advantages.
You can arrange everything in a sports club founded from scratch the way you want:
- rent a room suitable for your size and location, decorate it to your liking;
- come up with your own name;
- create your own pricing policy for your fitness club, work schedule, range of services and much more.
Flaws.
Setting up a fitness club from scratch is quite an expensive proposition, because you will have to purchase everything yourself, from exercise equipment to towels for the shower.
The cost of such a business project amounts to millions of rubles.
3. Buying a ready-made fitness club
Very often, entrepreneurs decide to purchase a ready-made gym in order to avoid the difficulties that no startup can do without. In addition, a ready-made fitness club can be purchased not too expensively if its previous owner urgently needed money.
The main difficulty is to find a suitable business project that you would like to purchase and, at the same time, have enough money to both purchase a fitness club and reform it.
2 ways to quickly get clients to your fitness club
The success of your business project directly depends on how quickly you build a client base.
And you will not be able to do this without two mandatory components: a good advertising campaign and well-formed competitive advantages that would distinguish you from other fitness clubs.
Competitive advantages of a fitness club
In order for people to go to yours and not to some other room, you need to stand out among your competitors for the better. This will not be so easy to do, since today there are so many fitness clubs on the market with tempting offers that it will be very difficult to compete with them.
And yet, clients will be drawn to you if you:
- You will provide a wide range of services: strength training, cardio, dancing, and something more relaxed, for example, yoga.
- Focus on the gender and age of your clients.
Let you have women's and children's groups.
Let one of your trainers prescribe a special program for those “who are for..”, because older people definitely need physical activity. - Think over your pricing policy so that both the rich and those who earn very modest income can purchase a subscription at your fitness club.
- Make your regular customers feel special by developing a loyalty program for them.
And we are talking not only about discounts on subscriptions, but also about small gifts for the New Year or birthday. - Hire highly qualified trainers and smiling, polite administrators who can find an approach to any fitness club client.
- Locate your hall so that it is convenient to get to it both by public transport and by your own car.
For clients with their own cars, arrange parking. - Think over the interior of the fitness club so that it is comfortable to be in, but so that it does not look boring or cheap.
Fitness club advertising
Even at the stage of arranging a gym, you need to launch an advertising campaign so that as many people as possible know about your club.
- spots on local radio and television;
- advertising banners, leaflets, announcements;
- social networks, specialized forums, etc.
It is very important for a fitness club to have its own website, so you will have to spend money on its creation.
The website must contain information about what services your gym offers, how much they cost, what kind of trainers and with what qualifications they work for you.
You can create separate sections for articles, for example, “Proper nutrition”, “Everything about a healthy lifestyle”, etc.
Well, and of course, all information should be supported by photographs of your fitness club that demonstrate it in all its glory.
If you want to get as many clients as possible from the first day your store opens, then organize a grand opening. Try to let as many people know about it as possible, invite the media (such materials are considered advertising, which means you will have to pay for them). Decorate the entrance with balloons, invite a host to entertain the audience, and raffle off several passes among the audience.
On the opening day of the fitness club, you can implement various promotions: “Three subscriptions for the price of two”, “Annual subscription with a 30% discount”, “Buy a six-month subscription, get a gift”, etc.
Listen to the wishes and criticism of visitors to the hall to further improve your business.
Calendar plan for opening a fitness club
Opening a fitness club cannot be done too quickly, because a lot of time is spent finding premises, renovating them, purchasing equipment, hiring staff, etc. If you do everything right, you can launch a startup in six months, but be prepared for the fact that you may need more time.| Stage | Jan | Feb | Mar | Apr | May | Jun | Jul |
|---|---|---|---|---|---|---|---|
| Registering a business and obtaining the necessary permits |  | ||||||
| Renting premises and repairs | | | |||||
| Purchasing furniture for a fitness club and installing it | | ||||||
| Purchase of gym equipment and other sports equipment | | ||||||
| Recruitment | | ||||||
| Advertising campaign | | | |||||
| Opening a fitness club |
What do you need to open a fitness club?
Gym equipment
Before purchasing equipment, you must decide what services your fitness club will initially provide.
For example, if in addition to the gym, you have a dance studio, yoga and step aerobics class, then you will need approximately the following equipment:
| Expense item | Amount (rub.) |
|---|---|
| Total: | 1 400 000 |
| Exercise equipment (both strength and cardio) | 1 000 000 |
Jump ropes, dumbbells, hoops and other small sports equipment  | 30 000 |
Step platforms  | 200 000 |
Yoga mats, fitballs, mats, etc.  | 50 000 |
| Other | 120 000 |
And this is only sports equipment directly for training, but you will also need a lot of different furniture to equip your fitness club, for example:
| Expense item | Amount (rub.) |
|---|---|
| Total: | 750,000 rub. |
Desk and chair for administrator  | 30 000 |
| Sofas for waiting clients in the reception area | 70 000 |
| Lockers, benches and other locker room furniture | 50 000 |
Machines and mirrors in the gym and dance halls  | 150 000 |
| Office furniture | 200 000 |
| Other | 250 000 |
As you can see, you need to spend a lot of money on equipment for a fitness club, and this does not include renting premises, staff salaries, utility bills, taxes and other mandatory monthly expenses.
Gym staff
Again, it is definitely impossible to talk about exactly how many and what kind of employees you should hire for your fitness club. It all depends on what services you will provide, what functions you will perform yourself, and the work schedule of your hall.
The average table of personnel costs looks like this:
How much does it cost to open and maintain a fitness club?
The numbers in the tables that you will see below are very relative. Your calculations may differ because real estate rental prices are higher in your city or you want to open a large fitness club with many services.
Here you will see calculations for an average sports club in the province of 500 sq. m. with a gym, dance class and group exercise room, which will include:
- 4 trainers (2 - in the gym in shifts, 1 - in a dance class, 1 - conduct group classes);
- 2 administrators (working schedule 2/2);
- 2 cleaners (work schedule 2/2);
- part-time accountant.
Cost table for opening a fitness club
As you can see, just to open a fitness club, you will need about 3,000,000 rubles, and this does not include mandatory monthly expenses.
Useful tips from experts,
how to profitably open a fitness club and how to avoid pitfalls:
Table of monthly expenses of a fitness club
How much can you earn by opening a fitness club?
The main income of fitness club owners is the sale of memberships, so it is in your interests to attract as many clients as possible to increase monthly income.
Owners of successful medium-sized sports clubs claim that their monthly earnings are at least 1 million rubles.
It is up to you to increase this amount to recoup your initial investment as quickly as possible.
Now you know everything about how to open a fitness club. This is a fairly profitable business that has both disadvantages and advantages, so think through everything in advance to avoid unpleasant surprises.
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A sports society (sports club) is one of the types of physical culture and sports organizations that can be created in Russia in accordance with the Federal Law of December 4, 2007 No. 329-FZ “On Physical Culture and Sports in the Russian Federation.”
The provisions of this law also apply to individual entrepreneurs operating in the field of physical culture and sports.
Forms in which a sports club (legal entity) can be registered:
- Non-profit organization.
In this case, the sports club operates on the basis of the Charter of a non-profit organization and is guided by the laws:
- Federal Law of May 19, 1995 No. 82-FZ “On Public Associations”
- Federal Law of January 12, 1996 No. 7-FZ “On Non-Profit Organizations”
- Commercial organization.
In this case, the club can be organized in any form permitted by law. Most often, such clubs exist in the form of Limited Liability Companies. In their activities they are guided by the Charter of the company and Federal Law dated 02/08/1998 No. 14-FZ “On Limited Liability Companies”.
Sports club – non-profit organization (NPO)
The main activity of such an organization is the development of a certain type (types) of sports, its popularization, and attracting citizens to play sports. Making profit with subsequent distribution between participants cannot be the main goal of a sports society created as a non-profit organization.
Registration of such an organization occurs as a legal entity in the same manner as other non-profit organizations.
When registering, you will need to select the NPO form. The following types of NPOs are suitable for a sports society (club):
- public organization (public association)
- non-commercial partnership
- autonomous non-profit organization
- association or union.
It should be taken into account that public associations, in turn, are divided into:
- public organization
- social movement
- public fund
- public institution
- some others (not suitable for a sports club).
All-Russian, interregional, regional and local public associations can be created in the Russian Federation.
Step-by-step instructions for registering a Sports Club as an NPO:
- Decide on the type of NPO
- Decide on the name of the sports club and its legal address.
- Make a decision to create an NPO and prepare constituent documents. The founders of the club are usually initiative persons (at least three people). They convene a general meeting of future club members. It is at the general meeting of the club that the decision on its creation is made, the club’s charter, the governing bodies of the club and the control and audit commission are elected.
- Submit the prepared documents (together with a receipt for payment of the state duty for registration of an NPO) to the registration authority. Documents must be submitted for registration no later than three months from the date of the decision to create the club. The registration authority in this case is the regional branch of the Ministry of Justice of the Russian Federation.
The following must be submitted for registration:
1) application for registration of an NPO in form P11001;
2) constituent documents of the NPO in three copies;
3) a decision on the creation of a non-profit organization and on the approval of its constituent documents indicating the composition of the executive bodies in two copies;
4) information about the founders in two copies;
5) document confirming payment of state duty;
6) information about the address (location) of the permanent executive body of the NPO;
7) when using symbols protected by the legislation of the Russian Federation on the protection of intellectual property in the name of an NPO - documents confirming the authority to use them;
- If the registration decision is positive, you will receive:
- NPO registration certificates
- entry sheet in the Unified State Register of Legal Entities
- extract from the Unified State Register of Legal Entities
Step-by-step instructions for registering a Sports Club as a commercial organization.
To register a sports club as a commercial organization, it is necessary to carry out all the standard steps for registering a legal entity:
- Decide on the name and legal address of the company
- Prepare a package of statutory documents
- Conduct a general meeting of founders, at which to adopt / approve the constituent documents of the company, and appoint the executive body of the company.
- Submit to the registration authority (authorized body of the Federal Tax Service of the Russian Federation):
- Application for registration of a company
- Constituent documents of the company
- Receipt for payment of state duty (Read also article ⇒).
A sports club is created by an individual entrepreneur (IP)
In this case, an individual simply needs to register as an individual entrepreneur by submitting to the registration authority:
- Application for registration as an individual entrepreneur
- Receipt for payment of state duty.
Choosing a taxation system when registering a sports club
For any of the chosen forms of organizing a sports club, it is necessary to decide on the choice of taxation system. If you plan to use the Simplified Taxation System (STS), then it is better to submit a notification about the transition to the STS simultaneously with the submission of documents for registration.
Answers to common questions
Question #1:
Can a sports club operate without registration?
Yes, the norms of Article 3 of the Federal Law of May 19, 1995 No. 82-FZ “On Public Associations” allows citizens to create public associations that carry out their activities without state registration and acquiring the rights of a legal entity.
Question #2:
Does a sports club created to teach children to play football need to obtain a license?
If the main activity is teaching children sports, then the organization must be created in the form of an NGO and have a license (Article 2 of the Federal Law of December 29, 2012 No. 273-FZ “On Education in the Russian Federation”). A license is not required if the name “Sports Club” is used by an individual entrepreneur who carries out training independently, without the involvement of other specialists.
If simply sports activities are chosen as the main activity, then a license is not required and the form of organization can be any.
Question #3:
Can an individual entrepreneur organize a sports club to teach martial arts if he does not have special education?
If the activity of a sports club is educational and an individual entrepreneur plans to conduct classes independently, without the involvement of other sports specialists, in accordance with Article 46 of the Federal Law of December 29, 2012 No. 273-FZ “On Education in the Russian Federation,” such an entrepreneur must have a secondary vocational or higher education education in the field of sports.
Today, the development of the sports industry in Russia is still gaining momentum. More and more people are trying to follow a healthy lifestyle. To do this, you need to get rid of excess weight, depression, and also constantly maintain good physical shape. Taking into account this trend, opening a sports club is a rather promising idea, especially now when the market is becoming saturated.
It is worth noting that the market for elite sports services in most large cities is already occupied, so it is necessary to open a sports club with the expectation of providing economy class services. Despite the fact that the number of people buying exercise equipment as their own is constantly increasing, this does not give reason to consider this type of business risky. The fact is that most people go to sports clubs not only to maintain physical fitness, but also to expand their social circle. Also, at best, you can place one or two exercise machines at home; in a sports club there are much more of them. Among other things, playing sports at home gives significantly worse results, which is caused by laziness or ignorance of the rules.
Room
It is advisable to choose an area for a sports club directly either in a residential area or close to a business center. The fact is that potential clients in this case will be adults who do not have too much free time to get to the sports club. As a rule, people visit the club either in the morning, before work, or in the evening. Statistics show that the distance of a club from your place of work or home is the most determining factor when choosing it. The club area must be at least 150 square meters. m., and it should be divided into such rooms as:
- Gym;
- Bathroom;
- Two changing rooms;
- Common training room;
- Sports equipment warehouse;
- Staff room.
Marketing research shows that the creation of separate rooms for women and men has great development prospects. The fact is that women feel more relaxed in their environment, which in turn has a positive effect on the productivity of training.
Gyms should have a good ventilation system, since profuse sweating occurs during exercise. The temperature in the hall should be about 18°C, and in the locker rooms - 25°C
Equipment
To purchase simulators, it is necessary to allocate a sufficiently large amount of funds. To equip 1 sq. m of area with domestic simulators requires about 9.0 thousand rubles. When relying on imported simulators, this figure increases by at least 2-2.5 times.
The basic set of sports club equipment should include:
- Strength training equipment;
- Mats;
- Fitballs;
- Free weights;
- Cardio equipment.
Staff
The staffing table of a sports club must include the following positions:
- Administrator - 1 person;
- Cleaner – 2 people;
- Accountant – 1 person;
- Trainer – 3 people.
The selection of instructors for the gym must be approached very responsibly. The fact is that a good athlete is not always an equally good instructor. In addition to excellent physical shape, the coach must have charisma, the ability to lead the room and set it in the necessary mood.
Technical personnel are necessary for the functioning of a sports club, because the cleanliness of the halls is very important for clients.
To maintain accounting records for a sports club, you can either hire an accountant for part-time, or assign these responsibilities to a third-party organization.
Profitability
To open a sports club you need approximately 1.75 million rubles, which will be distributed approximately as follows:
- Repair of premises – 150 thousand rubles;
- Purchase of equipment – 1.5 million rubles;
- Advertising – 100 thousand rubles.
The club's monthly expenses include:
- Rent of premises – about 80 thousand rubles;
- Employee salaries – 270 thousand rubles.
- Advertising – 10 thousand rubles.
Total: 360 thousand rubles.
The profit of a sports club consists of the sale of club cards and revenue from the provision of additional services. Almost all monthly expenses are recouped through the sale of cocktails, salads, and the provision of cosmetic services. With the cost of an annual subscription equal to 10 thousand rubles. and if there are 100-150 regular members, the payback period for opening a sports club is about 3 years.
In connection with private requests to our company from clients who want register a sports club, we considered it appropriate to post this article on the website and tell more about this procedure.
First of all, let's figure out what it is sport Club from a legal point of view. To do this, let us turn to the law of the Russian Federation “On Physical Culture and Sports in the Russian Federation”.
According to Article 19 of the law:
"1. Sports clubs are legal entities engaged in educational, training, competitive, physical education and educational activities.
2. Sports clubs, regardless of their organizational and legal forms, are created and operate in accordance with the legislation of the Russian Federation.
3. Sports clubs can be created by legal entities and individuals.
4. Sports clubs may be assisted by federal executive authorities, executive authorities of constituent entities of the Russian Federation, and local governments through:
1) construction, reconstruction, repair of sports facilities and other sports facilities;
2) transfer for free use or long-term lease on preferential terms of premises, buildings, structures that are the property of the Russian Federation or constituent entities of the Russian Federation or municipal property;
3) provision of sports equipment and equipment;
4) providing other support in the manner and in cases established by regulatory legal acts of federal executive authorities, regulatory legal acts of state authorities of constituent entities of the Russian Federation or municipal legal acts.
5. Sports clubs carry out their activities at the expense of their own funds and other sources not prohibited by the legislation of the Russian Federation.
Thus, in order to legitimize the activities of a sports club, it is necessary to register it as a legal entity.
The law does not put forward any special requirements for the founders of such legal entities, therefore the founders of sports clubs can be any individuals and (or) legal entities.
As you know, legal entities are divided into commercial and non-profit organizations. Commercial organizations include the well-known LLCs (limited liability companies), JSCs (closed joint-stock companies), etc. The fundamental difference between commercial organizations and non-profit organizations is that, by law, the former are created for the purpose of making a profit. Therefore, if it is assumed that the created sports club will provide paid services in the field of physical education and sports, it is advisable to register it in the form of a commercial organization (optimally - in the form of an LLC or JSC).
Registration of sports clubs in the form of LLC or JSC has practically no differences from the registration of ordinary, “non-sports” LLC (JSC). Among the features, one can note the need to add the phrase “sports club” to the name of the company and to indicate in the charter the types of activities and a number of provisions that comply with the law “On Physical Culture and Sports in the Russian Federation.”
You can find out about our company’s services for registering LLCs and JSCs - if you decide to register a sports club in the form of an LLC or JSC, follow the link provided.
However, in some cases, registering a sports club in the form of an LLC (JSC) may be unacceptable. The reasons for this decision include, for example:
- a club presupposes membership (the possibility of members joining and leaving the organization), but in commercial organizations this is impossible by law;
- the club is planned to be financed through membership fees or donations from benefactors;
- a club in the form of an LLC (JSC) cannot receive government grants or grants from private charitable and sports organizations.
For these reasons, most often sports clubs are registered as non-profit organizations. Non-profit organizations, in turn, are divided into several organizational and legal forms. In order not to bore the reader, we will not go into legal subtleties (for those who wish to delve into this issue in more detail, we advise you to study the law “On Non-Profit Organizations”), we will only say that the following forms of non-profit organizations are most suitable for a sports club:
- public organization (NGO);
- association (union);
- autonomous non-profit organization (ANO).
The first two forms - PO and association (union) - have membership, but ANO does not. Accordingly, if you want to accept members into your club, it makes sense to register it as a non-profit partnership or public organization. However, keep in mind that members of the association (union) and public organizations have the right to take part in the management of the organization by voting at general meetings.
If the founders of a sports club intend to manage its activities individually, without involving ordinary members in management, it makes sense to register an independent non-profit organization. From our point of view, it is the ANO that is the most optimal form for a sports club because, according to Article 10 of the Law “On Non-Profit Organizations”, “an autonomous non-profit organization is a non-profit organization that does not have membership, established by citizens and (or) legal entities on the basis of voluntary property contributions for the purpose of providing services in the field of education, healthcare, culture, science, law, physical culture and sports and other services.
As you can see, the possibility of an autonomous non-profit organization conducting sports activities is directly stated in the law, so there are usually no difficulties with registering such organizations (taking into account the fact that in general registering a non-profit organization with the Main Directorate of the Ministry of Justice for St. Petersburg and Leningrad Region is much more difficult than an LLC or JSC , the registration authority for which is the tax office).
Read about what documents are required to register an independent non-profit organization, association (union) or public organization, as well as about our services for registering non-profit organizations (including sports clubs).
In conclusion, let us draw attention to an important feature - the word “federation” cannot be used in the name of a sports club. The fact is that, according to the already mentioned law “On Physical Culture and Sports...”, a sports federation and a sports club are different types of sports organizations. Sports federations can only be created in the form of public organizations and have tasks that are somewhat different from the tasks facing sports clubs by law. Therefore, when trying to register, for example, the Autonomous Non-Profit Organization “Sports Club “Beach Volleyball Federation”, the registration authority will most likely refuse registration.
Advice from an Expert - Business Consultant
Photos on the topic
Being healthy and athletic is fashionable, so interest in sports clubs is growing. You can open either a highly specialized sports club (strength, for men) or a multifunctional one. It depends on your financial capabilities and desires. In any case, opening a sports club involves developing the concept of such a club and obtaining the necessary permits for it.
Just follow these simple step-by-step tips and you'll be on the right track.
Quick step by step guide
What you need to have: premises (size depends on the club), registration and government permits, equipment and personnel, as well as advertising.
So, let's get down to action, focusing on the result.
Step - 1
All sports clubs can be divided into narrow-profile ones (only for children or only for women) and multifunctional ones, where you can practice muscle building, dancing, and swimming. In the first case, you will need a small room (several rooms). In the second, it will be more profitable for you to rent a separate building and renovate it, since a multifunctional club will need at least 8 halls. Having done this, move on to the next steps.
Step - 2
Develop a concept for your club. What will it be like - mass or elite? What sports will you be able to practice? For those who cannot do this well themselves, it is better to use the services of fitness consultants who will tell you what is in greatest demand, and also help you choose an architectural design (if you are building a building) and equipment for the club. Having done this, move on to the next steps.
Step - 3
You, as an entrepreneur, will need to undergo state registration (create a legal entity), and also have the club project approved by the architectural department and the improvement department of the district (city) administration, fire inspection authorities, and the sanitary and epidemiological station. It will also be necessary to conclude agreements on water and electricity supply. All this can take up to a year. Having done this, move on to the next steps.
Step - 4
For a sports club you will need equipment - exercise machines. There shouldn’t be enough of them, but you shouldn’t install too many either: if the club is crowded, the clients will feel discomfort. To begin, purchase the most basic equipment needed for the sports that will be represented in your club. Don't forget about the music center, since playing sports in silence is hardly pleasant. Having done this, move on to the next steps.
Step - 5
The staff is of great importance to the new club. Inexperienced trainers, with whom classes are held without tangible benefits, can deprive you of clients. Therefore, try to hire trainers with experience. In addition to them, you will need an accountant and an administrator. Having done this, move on to the next steps.
Step - 6
An advertising campaign should be thought out in advance. Use all possible sources: flyers offering a trial lesson at a discount, signs about the club opening soon, billboards. Once your club is up and running, clients will bring their friends - word of mouth will begin to work.
We hope the answer to the question contains information useful to you. Good luck! To find the answer to your question, use the form -
